Vietbeauty & Cosmobeauté Vietnam 2026 Returns to Ho Chi Minh City with Record-Breaking Scale – Dev
Ho Chi Minh City, Vietnam – July 23–25, 2026 – Vietbeauty & Cosmobeauté Vietnam 2026 officially returns to the Saigon Exhibition & Convention Center (SECC), reaffirming its position as Vietnam’s largest and most reputable international beauty trade exhibition. This milestone edition will gather over 750 exhibitors from 25 countries and regions, representing more than 3,500 […]
Vietnam’s Beauty Market 2026: Why Global Brands Can’t Afford to Miss Out
In recent years, Vietnam has emerged as one of the fastest-growing beauty markets in Southeast Asia, becoming a strategic destination for global cosmetic, skincare, haircare, spa, and aesthetic equipment brands. Heading into 2026, this growth momentum is projected to accelerate even more strongly, driven by the expansion of the middle class, evolving consumer demands, and […]
A New Era of Beauty with AI: Breakthroughs in Aesthetic Technology
Thanks to advances in Artificial Intelligence (AI) research and development, the beauty industry is undergoing a complete revolution. Industry giants such as AmorePacific, Estée Lauder, L’Oréal, and Shiseido are continuously launching initiatives to test how technology can enhance customer experiences. The application of AI in the beauty industry is expected to become increasingly widespread, contributing […]
The Green Beauty Revolution: Is Sustainable Cosmetics Truly on the Rise?
In recent years, the beauty market has seen significant shifts in consumer trends. The increasing prominence of keywords such as “clean beauty,” “green beauty,” “sustainable beauty,” “vegan,” “cruelty-free,” and “zero-waste beauty” reflects the growing demand for natural cosmetics. This trend not only opens doors for natural beauty brands to tap into a promising customer base, […]
Vietnam’s Beauty Market Is Expected To Grow Strongly From 2025 To 2027
According to a report by Research and Markets in 2024, the global beauty market is on a strong growth trajectory. By 2032, global industry revenue is projected to hit $618.7 billion, with a compound annual growth rate (CAGR) of 4.9%. Key factors driving this expansion include increasing consumer demand for personal care, the emergence of […]